Market Adaptation Strategies
Many creative firms are facing challenges due to their heavy reliance on the software market, particularly SaaS, which is currently struggling. As the landscape shifts, it's crucial to explore adjacent markets that share similar characteristics but may offer more stability. Reflecting on past downturns in sectors like travel and tourism can provide valuable insights for identifying new opportunities.In this clip
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2Bobs
Are You Fishing in the Right Pond?
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