Selling Culture Shift
The challenge of integrating sales into a delivery team is complex, especially when initial hiring expectations didn't include sales responsibilities. Many team members may resist this shift, feeling unprepared and overwhelmed. Successfully fostering a sales culture requires patience and a commitment to training, as it fundamentally alters the organization's dynamics.In this clip
From this podcast
2Bobs
Turning Your Delivery Team Into a Sales Team
Related Questions
I've been thinking about the dichotomy between needing to know how to sell as a prerequisite to market, meaning you need to do 20 sales consults a day for 3 to 5 years, and then needing to shift to being able to sit in a room for 12-16 hours daily just working away. How do you navigate this transition?
How do you navigate the transition between needing to know how to sell as a prerequisite to market, meaning you need to do 20 sales consults a day for 3 to 5 years, and then needing to shift to sitting in a room for 12-16 hours daily just working away? This question is in relation to the episode Turning Setbacks into Success (on Diary Of A CEO) Pt.1 - Apr. ‘23 | Ep 546 and the clip Sales Skills Matter.