Leading the Engagement
To create significant value and impact for clients, it's essential to be seen as an expert practitioner rather than just a vendor or partner. The engagement must begin with a clear understanding that the consultant will lead the process, establishing control and authority from the outset. This dynamic sets the stage for a productive relationship, where the consultant can effectively guide the client toward success.In this clip
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2Bobs
A Sales Skeptic Interviews a Sales Expert
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