Evolving Creative Landscape
The conversation dives into the shifting dynamics of the creative industry, highlighting the transition from traditional media roles to a more consulting-focused approach. As new taboos emerge and old ones fade, the importance of viewing creative firms as advisory services becomes increasingly clear. This evolution reflects a broader trend where boundaries blur between consulting, software engineering, and design, leading to innovative combinations in the marketplace.In this clip
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2Bobs
How Categories and Positioning Options Might Change
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