Ruthless vs. Collaborative
The discussion emphasizes the importance of choosing your approach in negotiations—be ruthless with professional negotiators while maintaining a collaborative spirit with clients. Emotional investment can skew perspectives, particularly for creatives, who must hold their ground against procurement teams that often prioritize cost over quality. Ultimately, understanding the dynamics of these relationships can lead to more fruitful outcomes.In this clip
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2Bobs
A Beginner's Guide to Negotiating
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