Nimbleness in Business

The discussion highlights the critical role of nimbleness in client-agency relationships, emphasizing that clients often seek out smaller, more agile competitors when larger agencies fail to deliver quickly. Both Blair and David reflect on the importance of being responsive, even at the risk of bending the rules occasionally, as this flexibility can be a decisive factor in retaining clients. However, they caution that while nimbleness is valued, it can also lead to challenges when trying to secure new business.