Kodak's Color Calibration
Kodak's rise to dominance in photography was marked by its innovative approach to making cameras accessible to the masses. However, the company's reliance on the Shirley card for color calibration revealed a troubling bias, as the standard for skin tones was predominantly white. This practice not only shaped the photographic landscape but also highlighted the invisibility of diversity in representation.In this clip
From this podcast
99% Invisible
Shirley Cards
Related Questions