Published Jan 6, 2023

The Colour of Money (R)

Roman Mars delves into the evolving landscape of currency, exploring digital transformation, cultural symbolism, and design innovation. He critiques the outdated US currency design, contrasting it with Australia's forward-thinking polymer notes, while pondering modern solutions for accessibility and sustainability.
Episode Highlights
99% Invisible logo

Popular Clips

Episode Highlights

  • Cultural Symbols

    The design of currency is deeply intertwined with cultural identity, as explores the symbolism behind who and what is featured on money. He questions why American currency predominantly showcases founding fathers, suggesting it could instead celebrate a broader spectrum of American culture 1. This idea is contrasted with Australia's approach, where currency often features artists and poets rather than statesmen, reflecting a different cultural emphasis 2. Mars highlights the potential for currency to serve as a platform for diverse representation, stating,

    Who should go on the bills and why? You know, why are the founding fathers the be all and end all of everything that is America?

    ---

    This discussion invites a reevaluation of the cultural narratives embedded in our currency designs.

       

    National Identity

    Currency design significantly impacts perceptions of national identity and stability, as discusses the differences between US and Australian currency. While the US maintains legacy features to convey stability, Australia embraces innovation with polymer notes, which are now used globally 2. Mars notes that redesigning currency can challenge perceptions of value, as it forces people to reconsider what gives money its worth 3. He reflects on the emotional attachment to traditional designs, quoting David Wolman, who said,

    Getting rid of the greenback would be like burning the flag on the steps of the Capitol.

    ---

    This attachment underscores the complex relationship between currency design and national identity.

Related Episodes