PR Strategy Insights
Apple’s approach to phone reviews has sparked a mix of reactions, highlighting the tension between traditional media and emerging voices. The decision to include low-volume YouTubers in their PR strategy may seem unconventional, but it raises questions about audience engagement and influence. Ultimately, personal connections and discussions among peers play a significant role in shaping buying decisions, regardless of who gets early access to the devices.In this clip
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Accidental Tech Podcast
246: I Just Want My Stories
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