Building Buzz Effectively
The discussion highlights the challenges of promoting apps effectively, especially in the iOS ecosystem where traditional methods like mailing lists are limited. There's a consensus that generating buzz before a product is available can backfire, as potential customers may lose interest by the time the product launches. The conversation emphasizes the importance of timing and accessibility in marketing strategies to maintain user engagement.In this clip
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Accidental Tech Podcast
15: Cat, Modifier Cat
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