Facebook's Mobile Transformation
Facebook's journey to becoming a great company and its transformation into a mobile-focused platform are highlighted in this chapter. Despite immense pressure, Mark and Cheryl lead the company to prioritize mobile, resulting in the release of a successful native iOS app. The ability to insert ads into the feed propels Facebook's mobile advertising revenue to 23% of the entire company's ad revenue in Q4 of 2012.In this clip
From this podcast
Acquired
Episode 25: The Facebook IPO
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