Custom vs. Commercial
John discusses the strategic shift from stock to custom trailers, emphasizing the importance of building long-term relationships with clients. He highlights the challenges of pricing in a competitive market and the value of customization, which fosters loyalty that can withstand price increases. Despite some initial regrets about branding, he remains committed to the custom approach as a key differentiator in the industry.In this clip
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Growing EBITDA from $750k to $2m in Under 3 Years | John Hubbard Interview
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