Published Jun 6, 2018

Blogs and Platforms and Permission

Seth Godin delves into the crucial importance of self-hosting online platforms, navigates the evolving landscape of SEO, and shares inspiring insights on Charity Water's mission and the Alt MBA program's leadership development.
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  • Third-Party Risks

    Relying on third-party platforms like LinkedIn and Facebook for your online presence is risky. explains that these platforms can change their terms at any time, potentially charging you to reach your own audience. He likens this to sharecropping, where you're working for a landlord who has no obligation to keep their word 1.

       

    Self-Hosting

    Self-hosting your blog or platform ensures you maintain control over your content and audience. Seth shares his positive experience with Typepad, a platform that honored its commitments over 16 years. He stresses that self-hosting allows you to be the customer, not the product, and to build a direct relationship with your audience 1.

       

    Blogging Discipline

    Regular blogging fosters discipline and improves thought clarity. Seth recounts how committing to daily posts helped him think more clearly and make better connections. He encourages others to blog not for fame or money, but for the personal growth it brings 1 2.

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