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Scaling Sales Teams

Denise shares insights on the importance of integrating marketing with sales when scaling a startup. She emphasizes the need for warm leads through effective marketing before hiring a sales team. Collaboration between sales, marketing, and solution engineers is key for successful scaling.
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    Tech Startups, SaaS and Funding | @deniseedwardsco | Beyond Coding Podcast #77

  • Related Questions

    • Should the first hire in a startup be in sales?

    • What is the correlation between sales and marketing?

    • Do you have any tips for hiring salespeople, particularly the first salespeople in a new startup, as discussed in the episode 20 Sales: How To Build Sales Teams with a Product-Led-Growth GTM, What is a Sales Hiring Scorecard and How To Construct Yours & How To Structure the Onboarding Process for all New Sales Hires with Dannie Herzberg, Partner @ Sequoia Capital and the clip Building a Sales Playbook?

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