SexTech Startup | Emilie Wiersma | Beyond Coding Podcast #86

Honest Feedback

Emilie Wiersma discusses the dual-sided nature of Konfettie, catering to both sellers and end-users. She stresses the importance of honest feedback and encourages open communication, saying, "You can tell me anything. You can always give your opinion. And it doesn't matter what you say to me, if you hate it, tell me you hate it, but tell me what you want" 1. This approach has led to valuable insights and improvements in their marketplace.

   

Active Implementation

Emilie explains how feedback from both sellers and users is actively implemented to enhance Konfettie's offerings. She highlights the importance of showing that feedback is valued and acted upon, which builds trust and engagement 2. This hands-on approach includes direct communication through calls and social media, ensuring that the marketplace evolves based on real user needs.

   

Customer Insights

Listening to customers is a cornerstone of Konfettie's strategy. Emilie emphasizes the need to understand what customers truly need, not just what they say they need 1. She also ensures that products meet high safety standards, addressing concerns about unregulated materials in sex toys 3. This commitment to customer safety and satisfaction helps Konfettie stand out in the marketplace.