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Published Sep 27, 2023

Personal Values, Creative Entrepreneurship and Process | Lindsay Faller | Beyond Coding Podcast #124

Lindsay Faller, founding director at Cloudfields, joins Patrick Akil to delve into the intersection of personal values, creative entrepreneurship, and effective communication, sharing her journey and insights on balancing creativity with sustainable business processes and self-development for leadership growth.
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  • Entrepreneurial Path

    shares her journey to becoming a creative entrepreneur, highlighting her diverse experiences in art, architecture, and food. She emphasizes her natural inclination towards managing the business side of creative ventures, which eventually led her to consulting for creative businesses. Lindsay reflects on her transition from being a doer to a thinker, a shift necessary for running her own business effectively 1 2.

    I had to sort of really shift who I was within my own business into being more of a thinker.

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    Her path underscores the importance of adaptability and the willingness to embrace new roles in entrepreneurship.

       

    Business Systems

    The discussion on business processes and systems reveals their critical role in sustaining growth and efficiency. and agree that while processes may not be glamorous, they are essential for scaling a business. Lindsay stresses the importance of establishing basic processes early on, which can evolve as the business grows 3 4.

    If you can create those structures early on, it basically offloads that mental load.

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    They discuss the need for flexibility in processes to adapt to new phases of business development 5.

       

    Creative Challenges

    Creative entrepreneurship comes with its own set of challenges, including burnout and balancing creativity with business demands. recounts her experience of burnout while working with designers, attributing it to the struggle of aligning creative output with business sustainability 6. She emphasizes the importance of recognizing and outsourcing tasks that don't align with one's strengths or interests to prevent burnout 7.

    There will always be things in your job, regardless if it's your company or you're working for someone, that you don't like doing.

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    This approach not only aids in maintaining personal well-being but also enhances business efficiency.

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