Evolving Retail Landscape

Dianna shares her transformative journey through various internships, highlighting the shift in retail dynamics and the rise of e-commerce. Her experiences at Tikun and working with emerging platforms like Into The Gloss opened her eyes to the power of storytelling in connecting products with passionate consumers. A chance meeting with a future mentor led her to a pivotal role that deepened her understanding of consumer behavior and the direct-to-consumer model.