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Published Aug 28, 2019

31. How to Build a 7-Figure Company and Personal Brand Organically Using Sales Psychology, Authentic Messaging and Intuitive Marketing with Angie Lee

Discover the art of building a 7-figure business organically with insights from Angie Lee, focusing on sales psychology, authentic messaging, and intuitive marketing coupled with the role of personal branding and energy management. Dive into her journey with Soul CBD and learn impactful strategies for affiliate marketing and community engagement.
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Episode Highlights

  • Soul CBD Origins

    Angie Lee shares the inspiration behind Soul CBD, a venture she co-founded with her brother, Mike Lee. The idea stemmed from their personal experiences with CBD for pain management and anxiety relief, leading them to create a product they were passionate about. Angie emphasizes the importance of hiring knowledgeable individuals in the cannabis industry to support their mission.

    We hired a business mentor in the cannabis space. We hired a marketing team, and we haven't looked up or breathed since.

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    Natalie Ellis expresses her appreciation for Soul CBD products, highlighting their effectiveness in managing anxiety and enhancing relaxation 1 2.

       

    Affiliate Marketing

    Angie Lee discusses her expertise in affiliate marketing, which she considers her zone of genius. She focuses on the power of social proof and incentives to drive sales, leveraging video testimonials and community engagement to boost credibility. Angie believes that showcasing real users' experiences is more impactful than self-promotion.

    Nothing sells your product more than someone else talking about how amazing it is.

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    She also highlights the importance of incentivizing affiliates, creating a system that rewards them with education and prizes for their efforts 3 4.

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