The firm is built on three foundational pillars: evidence-based research in collaboration with Stanford, a thesis-driven approach to investing in leading impact managers, and an immersive impact experience that confronts historical injustices. By exploring the connections between past racial inequities and current imbalances in asset management, the firm aims to optimize investment portfolios while reducing biases in hiring and board selection practices. This innovative approach not only seeks to achieve outperformance but also fosters a deeper understanding of systemic issues within the industry.