Published Oct 4, 2021

Barry Sternlicht – Masterclass in Real Estate in a Post-COVID World (Capital Allocators, EP.216)

Barry Sternlicht, Chairman and CEO of Starwood Capital Group, navigates the evolving real estate landscape in a post-COVID world, offering insights into geographic investment preferences, the allure of emerging markets, and adapting business strategies to economic changes. Reflecting on his career, Sternlicht shares invaluable lessons on strategic acquisitions, independent analysis, and the impact of incentive structures on decision-making.
Episode Highlights
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Episode Highlights

  • Geographic Trends

    Barry Sternlicht discusses the shifting landscape of real estate investment, highlighting the growing appeal of red states like Texas and Florida due to their business-friendly environments. He contrasts this with blue states, where populism and union strength create less welcoming conditions for investors 1. Barry also sees potential in Brazil, noting its emerging middle class and large population, despite political uncertainties 2. He emphasizes the importance of considering political risks in investment decisions, especially in emerging markets.

       

    Asset Classes

    Barry identifies three "green lights" in real estate: positive leverage, industrial properties, and data centers. He explains that positive leverage, where debt costs are lower than property yields, makes apartments an attractive investment 3. The pandemic has also influenced housing dynamics, with apartment rents catching up after a period of stagnation and housing prices unexpectedly rising 4. Barry notes that the office market is recovering unevenly, with some areas like Austin booming while others, such as San Francisco, struggle.

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