Customer-Centric Innovation
Greg highlights the importance of optimizing processes not just for efficiency, but for what truly matters to customers, such as speed and integration with existing operations. He illustrates this with examples from green methanol synthesis and mining, emphasizing that focusing solely on metrics like maximum extraction can overlook critical operational needs. Ultimately, understanding customer priorities is key to successful innovation.In this clip
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Catalyst with Shayle Kann
Climatetech startups need strong techno-economic analysis | Catalyst with Shayle Kann
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