Book Marketing Insights
Lisa emphasizes the importance of national exposure for book promotion, noting that appearances on major platforms can significantly boost visibility. She believes that a strong email list and quality content are crucial for generating word of mouth, which has been the foundation of her brand. As she prepares for her next book, she highlights the necessity of staying attuned to food trends, ensuring her recipes meet the demand for simplicity and ease.In this clip
From this podcast
The Chalene Show | Diet, Fitness & Life Balance
Diet and Cookbook Author Hungry Girl Lisa Lillien - 355
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