Published Oct 5, 2023

Eventbrite ft. Julia Hartz - A company that took 14 years to build nearly disappeared in 14 days

Julia Hartz, CEO of Eventbrite, shares her journey of strategic decision-making, from the bold acquisition of Ticketfly to a critical pricing pivot, detailing how she led the company through a near-collapse during the pandemic, ensuring its resilience and future growth.

Episode Highlights

Topics covered

Episode Highlights

Related Episodes

Airbnb ft Brian Chesky - Battling a Copycat Clone and Rebuilding User Trust to Revolutionize Travel
Answers 383 questions
HubSpot ft. Brian Halligan & Dharmesh Shah - How an underdog helped invent modern marketing
Answers 383 questions
Jawbone: The Rise and Fall of the First Wearable Technology Company
Answers 383 questions
Crucible Moments - Series Trailer
Answers 383 questions
PayPal ft Max Levchin - A Merger of Enemies That Reshaped Silicon Valley
Answers 383 questions
Reddit ft. Steve Huffman - The Making (and Remaking) of the Front Page of the Internet
Answers 383 questions
Block ft. Jack Dorsey - A controversial hack week project becomes the #1 financial services app
Answers 383 questions
YouTube ft. Steve Chen - 18 Months That Changed the Internet
Answers 383 questions
UiPath ft. Daniel Dines - From Bootstrapping in Bucharest to One of Software’s Biggest IPOs
Answers 383 questions
MongoDB ft. Dev Ittycheria - How an Early Pivot Catalyzed an Open Source Movement
Answers 383 questions
Natera ft. Matthew Rabinowitz - A Personal Mission That Led to a Biotech Revolution
Answers 383 questions
Dropbox ft. Drew Houston - How the Cloud Pioneer Reinvented Itself
Answers 383 questions
ServiceNow ft. Frank Slootman and Fred Luddy - From Starting Over at 50 to Dodging a $150B Mistake
Answers 383 questions
Nvidia ft. Jensen Huang - An overnight success story 30 years in the making
Answers 383 questions
23andMe ft. Anne Wojcicki - How a DNA startup took on the FDA and redefined health tech
Answers 383 questions

Dexa/Crucible Moments

Eventbrite ft. Julia Hartz - A company that took 14 years to build nearly disappeared in 14 days

Topics covered

Popular Clips

Pricing Model Pivot

Business Revival Strategy

Pricing Strategy Evolution

Rebuilding from Crisis

Acquisition Insights

Leadership in Crisis

Resilience Amid Crisis

Resilience and Leadership

Building Trust

Eventbrite's Crucible Decision

Eventbrite's Crucible

Eventbrite's Crucible Journey

Episode Highlights

Acquisition Strategy

Pricing Strategy

Crisis Resilience

Related Episodes

Airbnb ft Brian Chesky - Battling a Copycat Clone and Rebuilding User Trust to Revolutionize Travel

HubSpot ft. Brian Halligan & Dharmesh Shah - How an underdog helped invent modern marketing

Jawbone: The Rise and Fall of the First Wearable Technology Company

Crucible Moments - Series Trailer

PayPal ft Max Levchin - A Merger of Enemies That Reshaped Silicon Valley

Reddit ft. Steve Huffman - The Making (and Remaking) of the Front Page of the Internet

Block ft. Jack Dorsey - A controversial hack week project becomes the #1 financial services app

YouTube ft. Steve Chen - 18 Months That Changed the Internet

UiPath ft. Daniel Dines - From Bootstrapping in Bucharest to One of Software’s Biggest IPOs

MongoDB ft. Dev Ittycheria - How an Early Pivot Catalyzed an Open Source Movement

Natera ft. Matthew Rabinowitz - A Personal Mission That Led to a Biotech Revolution

Dropbox ft. Drew Houston - How the Cloud Pioneer Reinvented Itself

ServiceNow ft. Frank Slootman and Fred Luddy - From Starting Over at 50 to Dodging a $150B Mistake

Nvidia ft. Jensen Huang - An overnight success story 30 years in the making

23andMe ft. Anne Wojcicki - How a DNA startup took on the FDA and redefined health tech

Eventbrite ft. Julia Hartz - A company that took 14 years to build nearly disappeared in 14 days

Topics covered

Popular Clips

Episode Highlights

Acquisition StrategyEventbrite's acquisition of Ticketfly was a contentious yet strategic move aimed at enhancing its market position in the music industry. The decision, fraught with challenges, ultimately provided valuable insights and talent despite initial setbacks.

Acquisition Strategy

Pricing StrategyJulia Hartz, CEO of Eventbrite, navigated the company through a critical pricing model pivot to achieve sustainable profitability. Her strategic decisions enabled Eventbrite to capture more value and expand its market presence.

Pricing Strategy

Crisis ResilienceJulia Hartz, CEO of Eventbrite, navigated the company through the pandemic by demonstrating exceptional leadership and strategic adaptation. Her efforts ensured Eventbrite's survival and set the stage for future growth.

Crisis Resilience

Related Episodes