Published Jan 22, 2018

20VC: Why Brands Can Have The Same Revenue Multiples As Enterprise Companies & The Right Way To Think About Amazon In Today's World of Commerce with Eurie Kim, General Partner @ Forerunner Ventures

Eurie Kim, General Partner at Forerunner Ventures, reveals her unexpected path into venture capital, dissecting the valuation potential of consumer brands and strategies to leverage Amazon's dominant position in e-commerce, while emphasizing the power of strategic partnerships and digital innovation for achieving enterprise-level revenue multipliers.
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Episode Highlights

  • Serendipitous Path

    Eurie Kim's journey into venture capital was marked by serendipity rather than a planned career path. She recounts a pivotal meeting with Kirsten Green, a renowned angel investor, which set the stage for her entry into the field. Eurie was working at Bain Consulting when a mutual friend introduced her to Kirsten, leading to a conversation that revealed their shared interests and connections in the entrepreneurial space. This meeting eventually led to Eurie joining Forerunner Ventures, a firm dedicated to early-stage commerce investing.

    I was invigorated by the idea of helping her bring Forerunner to life.

    Eurie's unexpected path highlights the importance of networking and being open to opportunities in the venture capital world 1.

       

    Key Influences

    Key influences in Eurie Kim's venture capital journey include her collaboration with Kirsten Green and her previous roles at Bain and Castanea Partners. These experiences provided her with valuable insights into the commerce sector and shaped her approach to investing. Eurie's work at Forerunner Ventures, alongside Kirsten, has been instrumental in backing successful e-commerce companies like Jet.com and Dollar Shave Club.

    Forerunner also counts Birchbox, Bonobos, Glossier, Hotel Tonight, Warby Parker, and Zola among its incredible portfolio.

    Her story underscores the impact of mentorship and strategic partnerships in building a successful career in venture capital 2.