The Power of Fame
Rory Sutherland discusses how fame increases the odds of good things happening to you, as people will come to you with information and opportunities you wouldn't have known otherwise. He emphasizes the importance of acknowledging what you don't know and making yourself famous as a way to fill in the gaps in your knowledge. He shares a personal anecdote about how being interviewed by a famous broadcaster led to a significant increase in book sales.In this clip
From this podcast

The Danny Miranda Show
#227: Rory Sutherland – The Wise Philosopher of Marketing & Ideas
Related Questions
Can popularity increase sales in the context of the episode How to Get People to Say "Yes" | Robert Cialdini | The Knowledge Project 122 and the clip Power of Popularity?
Can popularity increase sales as discussed in the episode How to Get People to Say "Yes" | Robert Cialdini | The Knowledge Project 122 and the clip The Power of Popularity?
Can popularity increase sales as discussed in the episode How to Get People to Say "Yes" | Robert Cialdini | The Knowledge Project 122 and the clip Power of Popularity?