Data Ownership Revolution
Mark emphasizes the critical importance for brands to own and enrich their data to enhance customer insights and improve targeting. As competition intensifies, those who understand their customers better will likely emerge victorious. He highlights the need for brands to not just verify data from major platforms like Google and Facebook, but to cultivate their own knowledge repositories for long-term success.In this clip
From this podcast
Decoder with Nilay Patel
Recode Decode: Mark Hurd, co-CEO, Oracle
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