Marketing in Transition
Jennifer discusses the shifting landscape of customer acquisition, highlighting how traditional retail channels have diminished while costs for direct-to-consumer marketing have surged. She emphasizes the importance of building strong brand relationships and adapting to attract a younger consumer base amidst these challenges. The conversation reveals the innovative strategies brands must adopt to thrive in an evolving market.In this clip
From this podcast
Decoder with Nilay Patel
Rent the Runway CEO Jennifer Hyman thinks clothing rental is inflation-proof
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