Freelance Future
The conversation delves into the evolving landscape for creatives, highlighting a shift towards independence as they seek to work on their own terms. With the rise of NFTs, digital artists are now able to monetize their work directly, changing the traditional agency model. As companies recognize the value of design, there's a growing trend of bringing creative talent in-house, reshaping Adobe's business strategy in the process.In this clip
From this podcast

Decoder with Nilay Patel
Adobe's Scott Belsky on how NFTs will change creativity
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