Disney's Streaming Dilemma

Disney's long-standing success in traditional media created a hesitation to fully embrace streaming, as the company leaned into its profitable cable bundle model. The insights reveal that Disney viewed itself not as a tech innovator like Netflix, but rather as a content creator, preferring to partner with established platforms for distribution. This cautious approach stemmed from a reluctance to invest heavily in unproven projects, highlighting a fundamental tension between legacy media and the evolving digital landscape.