Embargoes and Exclusives
Exclusives allow founders to collaborate closely with a single reporter, fostering stronger relationships and potentially yielding more impactful stories. Embargoes, on the other hand, require prior agreement from reporters to ensure the news is shared at a specified time, preventing any breaches. Founders are encouraged to embrace these strategies to enhance their media presence and leverage their stories effectively.In this clip
From this podcast
Greymatter
Startups and Media Pt 1 | Alex Konrad, Elisa Schreiber, and Kaitlin Durkosh
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