Agency Insights
Founders are encouraged to seek out consultants or boutique agencies for launches, especially if they lack the bandwidth for ongoing PR efforts. It's crucial to choose reputable agencies, as they reflect the business's image; thorough reference checks can prevent potential pitfalls. Additionally, unrealistic expectations from clients can lead PR professionals to make desperate pitches, highlighting the importance of clear communication and understanding in these partnerships.In this clip
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Greymatter
Startups and Media Pt 1 | Alex Konrad, Elisa Schreiber, and Kaitlin Durkosh
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