Calculating Lifetime Value
Alex explains how to calculate Lifetime Value (LTV) using a hypothetical metric, offering insights on customer retention and business profitability. He illustrates with an example of a hair salon owner, showcasing the power of understanding LTV in shaping business strategies.In this clip
From this podcast

The Game with Alex Hormozi
The Number That Will Scale Your Business More Than Anything Else | Ep 739
Related Questions
How does Alex Hormozi describe lifetime gross profit in the episode The Number That Will Scale Your Business More Than Anything Else | Ep 739 and the clip Calculating Lifetime Value?
How do you calculate lifetime gross profit?
How do I calculate the Lifetime Gross Profit (LTGP) if the client only buys once in the episode The Number That Will Scale Your Business More Than Anything Else | Ep 739 and the clip Calculating Lifetime Value?