Defining Innovation
Andrew shares insights on the diverse definitions of innovation across organizations, emphasizing the importance of having a structured process. He highlights successful examples from companies like West Elm and AB InBev, illustrating how innovation teams utilize rapid prototyping and employee engagement to drive effective product development. The conversation reveals that innovation is not one-size-fits-all, but rather a tailored approach that can lead to significant advancements.In this clip
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The Next Great Thing
What is Innovation?
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