Variable Rewards Explained
Variable rewards drive our obsession with social media, as we seek to identify patterns in unpredictable experiences. Platforms like TikTok utilize finely tuned algorithms to curate content, creating a personalized virtual world that keeps users engaged. This manipulation, rooted in surveillance capitalism, exploits our cognitive processes, reinforcing habits and deepening addiction through mechanisms like long-term potentiation.In this clip
From this podcast
The Psychology of your 20s
27. Is social media corrupting your brain?
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