Ether's Competitive Edge

Gemini strategically adds ether to its exchange, becoming the first regulated platform in the US to do so, capitalizing on its skyrocketing price. Meanwhile, Coinbase's leadership grapples with the decision to embrace ether, recognizing the urgency to stay competitive as user interest surges. Ultimately, the decision to add ether proves pivotal, leading to a significant increase in Coinbase's customer base, while the rivalry with Gemini intensifies.