Value and Influence
Discover how to distinguish yourself in a competitive landscape by providing intrinsic and additional value. Emphasizing the five elements of value—excellence, consistency, attention, empathy, and appreciation—can help eliminate price as a deciding factor. Influence is not about pushing but rather about creating a pull, guiding others toward a desired action by demonstrating that doing business with you is in their best interest.In this clip
From this podcast
Success Story with Scott D. Clary
Bob Burg, Author & Speaker | Influence, Success & Profit: The Go-Giver Way
Related Questions
What is the definition of influence?
What's the distinction between influencing someone and manipulating someone in the context of the episode Go-Giver Sales Strategy with Bob Burg and the clip Pulling Influence?
What is the difference between influence and manipulation in the context of the episode Go-Giver Sales Strategy with Bob Burg and the clip Pulling Influence?