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Zappos' Acquisition Journey
Tony shares the story of how Zappos resisted Amazon's initial acquisition offer, faced competition from Amazon's own launch, and ultimately joined forces while maintaining their distinct culture.
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In this clip
Guy Raz
Tony Hsieh
From this podcast
How I Built This
Zappos: Tony Hsieh (2017)
Related Questions
How did Zappos navigate the acquisition by Amazon in the episode Season 2, Episode 1: Zappos (with Alfred Lin) and the clip Amazon's Zappos Acquisition