Effective Guarantees
Offering guarantees can significantly enhance the perceived value of your program, allowing you to charge higher prices while attracting more buyers. Striking the right balance between total risk reversal and maintaining quality leads is crucial; it's essential to avoid attracting low-quality clients. A well-positioned guarantee not only boosts sales but also increases the likelihood of achieving client success.In this clip
From this podcast

The Game with Alex Hormozi
Scarcity, Guarantees & the Cohort Method (with Vince Del Monte) Pt.1 - March ‘22 | Ep 452
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