Consumer Activism
Dee and Jason discuss the role of activism in marketing and branding, highlighting the importance of aligning activism with a brand's values and target audience. They explore how companies like Nike have successfully engaged with their core consumers through activism, while also acknowledging the potential backlash from certain demographics.In this clip
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This Week in Startups
Building brands and community + influencer marketing that actually works with Dee Murthy | E1740
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