Building Bridges, Decreasing Prejudice
Jessica Nordell discusses the importance of intentional relationships across lines of difference and the effectiveness of cooperative work in decreasing prejudice. The Contact Hypothesis suggests that equal status cooperation toward a common goal, under the aegis of an institutional authority, can lead to positive behavioral changes. Examples include cricket teams in India and soldiers fighting side by side. Joining organizations like the Rotary Club or engaging in social service work can provide opportunities for building bridges and deriving the benefits of decreased prejudice.In this clip
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