Published May 27, 2016
20VC: The Information's Jessica Lessin on The Future For Online Journalism & The Benefits Of A Subscription Based Business Model
Jessica Lessin, founder of The Information, delves into the future of online journalism, underscoring the power of quality content and a subscription-based business model for sustainable growth and audience engagement. She also examines the impact of digital marketing on media companies, bringing attention to platforms like Snapchat and email as pivotal tools for expanding reach.
