The Role of Franchising
Explore the reasons behind the use of franchising in the automotive industry and why Ford seems to be more successful in Europe compared to other American car makers.In this clip
From this podcast
EconTalk
Michael Munger on Franchising, Vertical Integration, and the Auto Industry
Related Questions
What drove the early success of Henry Ford or the Ford Motor Company as discussed in the episode #118 Forty Years With Henry Ford and the clip The Paradox of Ego?
What drove the early success of Henry Ford or the Ford Motor Company as discussed in the episode #118 Forty Years With Henry Ford and the clip The Paradox of Ego?