Revenue vs. Mission
Kristen reflects on the tension between a strong mission and the need for a sustainable business model. While she emphasizes the importance of providing access to quality financial services, she acknowledges that prioritizing higher-earning segments could have generated necessary revenue. The complexities of the health insurance market ultimately hindered their progress, leading to difficult decisions about the company's future.In this clip
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Equity
How do you know when it’s time to shut down?
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