Manufacturer Dynamics
The entry of manufacturers like Audi into Formula One highlights the sport's growing relevance and marketing power, prompting others to consider their involvement. Discussions with Porsche revealed the challenges of collaboration, leading to a focus on independent projects. Red Bull is also exploring ventures beyond F1, including advanced technology projects and the creation of the RB 17, an ultimate track car that pushes the boundaries of performance.In this clip
From this podcast
F1: Beyond The Grid
Christian Horner: Masterminding Red Bull’s Return To The Top | Beyond The Grid | F1 Official Podcast
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