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Gary emphasizes the importance of actualized reach in digital marketing, calling out the industry's reliance on ineffective metrics. Alvin discusses the challenges of measuring efficacy and the need for a new narrative in the young industry.
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In this clip
Gary Vaynerchuk
Alvin Bowles
From this podcast
The GaryVee Audio Experience
Are Our Marketing Metrics Broken? An Insider Perspective
Related Questions
What is Gary Vee's take on dominating social media in the episode Why Attention is the Most Valuable Asset in Digital Marketing and the clip Content Creation Realities?
