Social Brand Building
Gary emphasizes the importance of brand relevance over awareness in the social media era. Maha questions why more brands don't leverage free consumer insights available on platforms. Gary predicts a tipping point in advertising's approach to social media strategies.In this clip
From this podcast
The GaryVee Audio Experience
Dos and Don'ts in Social Media, The Workplace and Culture | w/ Maha Abouelenein
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