Texting for Value
Dasha and Gary discuss the power of SMS as a tool for delivering value to consumers, emphasizing that selfless content leads to better engagement. Gary highlights the importance of educating customers about products, using wine as a prime example of how to innovate within e-commerce. He believes that by focusing on consumer needs and preferences, businesses can overcome limitations and create lasting relationships.In this clip
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Understanding The Digital Economy | Interview on FYI Podcast
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