Niche Podcast Success
Fatima shares insights on the power of niche podcasts, highlighting how a show focused on open banking flourished despite initial skepticism. She emphasizes that success lies not in reaching the largest audience but in strategically positioning the show within its industry. Additionally, the discussion touches on how brands approach monetization differently than individuals, focusing on customer attribution and the value of their content.In this clip
From this podcast
The Hard Part with Evan McCann
Fatima Zaidi from Quill
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