Canadian Caregiver Strategy
Cindy emphasizes the importance of targeting the Canadian market for caregivers, highlighting the unique healthcare system that differentiates it from the U.S. She discusses a strategic focus on B2B partnerships, recognizing that many employees are caregivers, which creates a significant opportunity for impact. The vision is to provide valuable tools while minimizing costs for caregivers, ensuring accessibility and engagement.In this clip
From this podcast
The Hard Part with Evan McCann
Cindy Diogo-Kociuba from Consoul
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