Published Jul 13, 2022

20 Growth: Shopify's VP of Growth on Why Standalone Growth Teams Operate More Efficiently than Integrated Ones, Why You Should Hire as Senior Growth Leaders as Possible and The Biggest Mistakes Founders Make When Making Their First Growth Hires

Shopify's VP of Growth, Luc Levesque, delves into the strategic nuances of hiring senior growth leaders, advocating for standalone growth teams and their efficiency, while unraveling the complexities of viral loops, scaling challenges, and the enduring relevance of classic growth tactics.

Episode Highlights

Topics covered

Hiring Growth Leaders
01
Team Dynamics
02
Growth Strategies
03

Episode Highlights

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Dexa/Harry Stebbings

20 Growth: Shopify's VP of Growth on Why Standalone Growth Teams Operate More Efficiently than Integrated Ones, Why You Should Hire as Senior Growth Leaders as Possible and The Biggest Mistakes Founders Make When Making Their First Growth Hires

Topics covered

Popular Clips

Hiring Excellence

Teasing Out Individual Performance

Avoiding Hiring Mistakes

Growth Tactics Unchanged

Attracting Advisors

The Whoop Game Changer

The Power of Focus

Growth Lessons Learned

Preventing Morale Deterioration

SEO Tactics Update

Making Data-Driven Decisions

Growing the Talent Pool

Hiring Process Insights

Solving Startup Financing

Building Trust for Growth

Episode Highlights

Hiring Growth Leaders

Team Dynamics

Growth Strategies

Related Episodes

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20VC: When to Make Your First Growth Hire? Senior or Junior? How To Onboard Them? How To Monitor Their Progress? from Growth Leaders @ Facebook, Instagram, Lyft, Instacart, Miro and more

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20VC The Memo: Inside the Growth Engines of Facebook, Twitter, Instagram and Instacart with the Growth Leaders Who Built Them; How Instagram Went from 440M to 1BN, How Twitter Changing Their Signup Flow was a Needlemover and How Removing Card Payment Requ

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20 Growth: Shopify's VP of Growth on Why Standalone Growth Teams Operate More Efficiently than Integrated Ones, Why You Should Hire as Senior Growth Leaders as Possible and The Biggest Mistakes Founders Make When Making Their First Growth Hires

Topics covered

Popular Clips

Episode Highlights

Hiring Growth Leaders

Team DynamicsLuc Levesque explores the advantages of standalone growth teams, highlighting their unique culture and operational efficiency. He also discusses best practices for integrating growth teams with product teams, emphasizing trust and ownership of key areas.

Team Dynamics

Growth StrategiesLuc Levesque, Shopify's VP of Growth, explores the significance of viral loops and the challenges of scaling growth teams. He shares insights on data-driven decision-making and the enduring value of traditional growth tactics.

Growth Strategies

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